about

Since our inception in 2003, we’ve been focused on a single mission: To give our clients a measurable LIFT in their marketing results. We’re proudly independent with headquarters in San Francisco and offices in New York and Portland.

what sets us apart

PROVEN

Our signature “8 Rules” methodology delivers maximum response.

NIMBLE

We’re built to move fast without compromising quality for flawless delivery every time.

EGO-FREE

Your success is our success. Our starting line: your goals.

TRUSTED

Our clients rely on us to meet their goals—we’re willing to guarantee results.

our relationships

Most of our clients stay with us for years—and their referrals are our primary source of business. We invite you to speak with any of them to learn about their experience working with us.

our team

Our leadership team brings decades of client-side and best-in-class agency experience.

Tim Carr

Tim is a pioneer in profit-driven marketing solutions. After leading some of the most successful direct programs for AOL, he founded LIFT in 2003. Tim understands how to motivate audiences and his clients know they can rely on him and the LIFT team to create results-lifting solutions to their most complex marketing issues. Tim is a Packer fan in a sea of 49er faithful. The cheese hat only comes out on special occasions.

Tim Carr

Chief Lifter

Krista Alef

Krista is an accomplished direct-to-consumer marketer with over 15 years experience in optimizing lifecycle communications and retention marketing programs. Among a range of clients and industries, Krista spent several years planning successful integrated campaigns for AT&T and Cricket Wireless including emerging and direct-response based digital media. As a recognized expert in her field, Krista has been published in Mobile Marketer and has also spoken at Industry events Seattle Interactive Conference and VentureBeat in San Francisco. When she is not at LIFT, she is found basking in the sun with a good book.

Krista Alef

Director of Media & Strategy

Jason Woodley

Jason has a proven track record of building, managing and growing global accounts for industry giants such as Starbucks, Nike, Disney and Icebreaker through the delivery of strategic digital solutions. When he is not at LIFT, Jason spends his free time sailing the San Francisco Bay and doing his best to avoid Karl the Fog.

Jason Woodley

Managing Partner

Marisa Badovinus

Marisa has worked across marketing disciplines for agencies big and small, including McCann Erickson/MRM, Wunderman DraftFCB and Warner/Avalon, for Microsoft, HP, T-Mobile, PG&E, Converse and Snapfish. Marisa is also a die-hard cyclist; the hills of Marin don’t stand a chance.

Marisa Badovinus

Account Director

LIFE AT LIFT

We work hard. We play hard. We love what we do.