Marketing trends, tips & more.
Meet Jess and Shelby—LIFT's newest creative team hailing from the New York office. From wine to workouts, get to know what makes this team tick.
Working from home has highs and lows, but our team assembled some of our favorite tools and resources to make the most of our business as unusual.
Not sure which media channels are best for your business? Get valuable tips and discover the latest trends from our VP, Media & Strategy, Krista Alef.
Get to know Nikki! She's our latest LIFTER of the Year and our first 2-time award-winner. Bet you won't guess her favorite question when she's interviewing candidates..
Here’s a sneak peek at some of the ways we drive engagement, build excitement and make sure clients achieve their goals.
Across email, landing pages, social and beyond, these top 5 marketing trends of 2020 will help you increase engagement and get prospects to pay attention.
From Taylor Swift and Succession to a certain fried chicken franchise—here are the things that made this (sometimes) trash fire year a real treasure.
From rose gold to realism, here are the designs that will dominate holiday advertising in 2019.
Make your brand’s voice pierce through the noise on Facebook and other digital media platforms.
Revising your campaign until the biggest barriers are eliminated is a quick way to improve conversion rates.
Action marketing uses data to create campaigns that drive customers to carry out the next action in a conversion funnel.
To drive the highest response rates, push notifications must offer valuable content specific to the individual needs of your customers
Any company can incorporate design thinking to overcome prevalent hurdles
Design thinking is a methodology to drive innovation.
Cohesive customer journeys rely on brand and growth marketers working together toward a single goal to achieve the biggest impact.
As brands continue to build and expand their in-house capabilities, companies and agencies alike are beginning to wonder what their relationship will look like in the future.
