Digital Media LIFT Calculator
See how a small lift in creative can deliver big impact on your digital media ROI
Input your current digital campaign performance
Campaign Budget
LIFT in CTR
LIFT in Conversion Rate
Current Campaign KPIs
Cost per Visit
$1.00
Cost per Customer
$40.00
Campaign Conversions
3,750
LIFT ROI IMPACT
NEW
LIFT
New Cost per Visit
$0.72
-28.00%
New Cost per Customer
$33.79
-15.52%
New Campaign Conversions
4,439
+14.62%